10 August 2008

Marketing for SMEs - Talk at ASB Alumni






Marketing for SMEs

When: Thu, 18 Dec 08 – 9.30am to 11.30am

Come for network (bring plenty of name cards), meet awesome new friends, enjoy great coffee & cake for every one. Lucky draws too!

Too many businesses still equate good marketing with money. Well, it's true. You need money to do good marketing. You just don't need a lot of money. You simply need to know who you're targeting, what you're saying and how to get to them. Once you've got that, you're often doing better than many of the big spenders. This talk will show you how to develop a simple marketing strategy for your SMEs that is timeless while leveraging the best of the latest marketing tools and techniques.

Frederic Moraillon brings with him 17 years of diversified industry and functional experience enhancing revenues, profits and market share of multinational businesses operating in Asia Pacific. Having navigated through an ever-changing business environment, he has been exposed to conflicting market trends in both mature and emerging markets and has built several high-performances, multi-disciplined teams sharing the same passion for optimising capital, time and resources to deliver revenue.

Frederic currently leads Mindbody’s efforts in Asia Pacific and is responsible for sales, alliances and marketing.

Frederic has lived in Singapore since 1991 and holds a Master in International Marketing from the University of Strathclyde, a Bachelor (Honours) in Business Studies from University of Buckingham. He has also engaged in postgraduate Information Studies research at Singapore's Nanyang Technological University.

As a part-time hobby, Frederic coaches business executives on marketing, sales, personal branding and CSR. He is an avid coin collector and investor (advising individuals on how to invest in historical coins) and actively writes poetry

Investment for attending this event:

S$45 per participant.
S$40 each for two and above.
Registration with cash payment at the door is S$85 each.
Walk-in S$95 each.

Registrations will only be confirmed upon full payment. There will be no refund for cancellations. However, replacements are welcomed.
The Organizer reserves the right to make any amendment and/or change to the seminar programme, venue, speakers replacement and/or topics if warranted by circumstances beyond its control.

REGISTER NOW!


Please complete this form and email to davidckwee@pacific.net.sg and then proceed to issue cheque / bank draft (OCBC Bank Account No: 656-817830-001 SWIFT Code: OCBCSGSG) payable in S$ only to DW ASSOCIATES PTE LTD and mail to 2 Sin Ming Road, #02-05 Sin Ming Plaza, Tower 1, Singapore 575583. Tel: (65) 9679 1106

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PS. Why not let us come to you? If you have a team of 16 or more colleagues interested in attending our courses, please e-mail: davidckwee@pacific.net.sg / asiasb@starhub.net.sg to discuss how we can meet your unique needs. Call David Wee about IN-house training now at (65) 9679 1106

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