DISCOVER YOUR OWN BRAND AT ASB ALUMNI

DISCOVER YOUR OWN BRAND


When: Thu, 22 Jan 09 - 2pm to 4pm

Come for network (bring plenty of name cards), meet awesome new friends, enjoy great coffee & cake for every one. Lucky draws too!

Brand creation and brand management is increasingly becoming a critical element in the business environment. In a competitive consumer landscape, products and services need to be differentiated and positioned as being superior to the competition. Brand strategy is therefore an important weapon in an organization’s marketing arsenal.

But is brand strategy merely confined to products and services? Branding is equally applicable to individuals who want to stand out in the business and corporate world. In fact, personal brand development and branding strategy is fast becoming the hallmark of successful individuals who have made a name, or rather a brand for themselves.

How then can one discover or create one’s personal brand?

In this talk, Johnny Ong will show you how you can brand yourself and make this applicable in the business, corporate and social environments.

1. Branding and its significance – What’s in a brand and how it helps companies market their products.
2. Brand values – What are brand values and what is in role in brand creation and brand management.
3 Discovering Your Personal Brand – Using a SWOT analysis to create your personal branding strategy.
4 Developing Your Brand Values – How you can develop your own unique brand values.
5 Enhancing your personal brand – How you can enhance your personal brand image.

Johnny Ong (Master of Business Administration, University of Hull - United Kingdom) has successfully led and trained sales teams in multinational companies across various industries for more than 14 years. He left the corporate world to start his own training and consultancy firm, J Team Training and Consultancy in February 2008. He is the author of Don’t Try To Live Your Life In One Day!, a book on personal development.
Having been a life-long learner, Johnny is a strong advocate of continual learning and self development. A strong believer in self realization, Johnny brings with him a wealth of expertise and experience in self motivation and development.

Investment for attending this event:

S$45 per participant.
S$40 each for two and above.
Registration with cash payment at the door is S$85 each.
Walk-in S$95 each.

Registrations will only be confirmed upon full payment.
There will be no refund for cancellations. However, replacements are welcomed.
The Organizer reserves the right to make any amendment and/or change to the seminar programme, venue, speakers replacement and/or topics if warranted by circumstances beyond its control.

REGISTER NOW!

Please complete this form and email to davidckwee@pacific.net.sg and then proceed to issue cheque / bank draft (OCBC Bank Account No: 656-817830-001 SWIFT Code: OCBCSGSG) payable in S$ only to DW ASSOCIATES PTE LTD and mail to 2 Sin Ming Road, #02-05 Sin Ming Plaza, Tower 1, Singapore 575583.
Tel: (65) 9679 1106

Yes! Please register the following participant(s) for this event;

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Title (Mr. / Mrs. /Ms.): Name:
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Company:
Address:
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PS. Why not let us come to you? If you have a team of 16 or more colleagues interested in attending our courses, please e-mail: davidckwee@pacific.net.sg / asiasb@starhub.net.sg to discuss how we can meet your unique needs. Call David Wee about IN-house training now at (65) 9679 1106

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http://aboutdavidwee.blogspot.com/ (Servant Leadership)
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